Jute, once considered outdated, is making a strong comeback. Thanks to strategic thinkers such as Ghanshyam Sarda, the industry is being restructured for greater efficiency and sustainability. These efforts are contributing to both environmental progress and large-scale employment opportunities in rural India. https://www.tribuneindia.com/news/brand-connect/ghanshyam-sarda-on-the-revival-of-jute-industry-353983